Corporate – Company Overview
ElementCXI was founded in April 2004 as the next-generation semiconductor company. It’s founding is based on the realization that the delivery of real integrated circuit (IC) innovation has slowed – Silicon Valley being 40 years old – while the need for and the possibility of true innovation has accelerated in this ever-changing world. The ElementCXI team is combining the best of hardware and software to develop the next, wide-spread, general-purpose computing technologies and needed business models.

ElementCXI has development facilities/offices in Silicon Valley (Milpitas, California); Nashua, New Hampshire; and Tokyo, Japan.

ElementCXI’s Mission
Incorporated into the Company’s name is a constant reminder that customers must have the ability to Continuously Xccelerate (the) Innovation of their products.

ElementCXI’s Focus
Today, ODMs/OEMs everywhere are stifled with increasing electronic complexity, massive integration, slower and more expensive-to-develop applications, elongated time-to-market, decreasing return-on-investment, increased competition, and end-products that are increasingly likely to fail. Meanwhile, the Internet’s instantaneous flood of information and communication allows customers and competitors to immediately spread the word, stopping product sales worldwide if a usage problem occurs. The design effort, manufacture, and deployment of a new product are up against an inversely high-proportional set of risks. ElementCXI is focused on creating a highly advanced, next-generation technology that corrects these complex problems, enabling ODMs/OEMs to quickly and easily develop the best possible solution for their products.

The Need for a New Processing Solution
Despite enormous gains in raw computational power over the last two decades, it becomes increasingly clearer that a new IC approach is necessary to address the requirements of the 21st century. Whether or not the semiconductor industry continues doubling the number of transistors on a chip every 18 months, there continues to be no intelligent means to harness and use today’s raw computing power, and, we are continually defeated by the creation of larger, more complex systems.

Everyone knows the excitement of a new PC wears off quickly as its hard drive fills with complex and unreliable software code –the processor bogs down churning through unknown routines and the Internet allows infiltration of unwanted viruses. The raw computing power that so seductively invited us to build systems of unprecedented size and complexity has lead to products that are difficult to design, debug, monitor, and test. These systems regularly fail in practice, are increasingly vulnerable to unwanted intrusions, and are harder for the end-user to understand and use. These same issues occur in the embedded product space and the OEM is assigned the responsibility of filtering these issues from the end-user.

It’s also becoming apparent that growing system complexity may actually be reversing the information revolution. The cost of programming, building, and maintaining ever-more-complex systems has grown out of control. Finished products have shorter life cycles and decreasing return on investment (ROI), and users are constantly required to increase their technical expertise. The results are systems that grow more rigid, fragile, and unreliable, while end-users and ODMs/OEMs pay more to become more frustrated.

The design challenges that require complex SoCs with millions of lines of code, months to years of design time, and several IC re-spins must now meet market pressures that can no longer afford these costly and lengthy design cycles. A radical change in technology must take place in order to achieve a quantum leap in capability, productivity, and ease-of-use.

The current ICs and architectures that form the basis for Moore’s Law are predicated on the historical requirements of the 3Ps - performance, power consumption, and price. Until recently, it has been possible to largely ignore the dimension of the 3Rs – Robustness (resists a failure), Resilience (recovers despite a hard or soft failure), and true Reliability (continuous operation). As systems become more complex and IC fabrication geometries continue to decline, the 3Rs can no longer be ignored. The 3Rs provide the underpinning for products that are much faster and easier to design and use, have drastically reduced complexity, and that possess a quantum leap in system flexibility, upgradeability, security, and reduced software code – all while maintaining the original 3P requirements.

The attributes of the 3Rs also enable OEMs to Continuously Xccelerate (the) Innovation of their end products while quickly and easily meeting ever changing market demands. Rather than being behind the customers’ demands for new functionality and features, OEMs can supply products that exceed their customers’ desires – whether it’s a single customer or millions of customers.

Market Opportunity
ElementCXI is designing a general purpose processing platform suitable for any processing application. Element CXI’s initial focus is on three market opportunities:

  • Automotive electronics (telematics, communications, engine controllers)
  • Consumer wireless communications (handsets and PDAs)
  • Converging markets of digital imaging and 3D graphics (cameras, video, and analysis).


ElementCXI can then expand into markets as diverse as the following:

  • Consumer electronics (HDTV, digital TV, video compression, broadcast media)
  • Office imaging (digital imaging, digital printing)
  • General telecommunications (telecom infrastructure)
  • Wireless communications (base stations, satellite receivers)
  • Networking (data compression, encryption/decryption)
  • Multi-media (conferencing, video/image scaling)
  • Medical electronics (CAT scan, ultrasound)
  • Instrumentation and industrial test and measurement (robotic vision)
  • Military and security (security, scanning, biometrics)

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